Are you producing enough content to fill the funnel with convertible sales opportunities? Is a majority of your content company centric?

Today’s marketing challenges calls for customer-centric content or you’re destined to deliver insufficient leads.

Sales Benchmark Index (SBI) content marketing services include:

  • Content audits and maps
  • Development of a content marketing function
  • Buying personas and buying process maps
  • Editorial calendar
  • Production schedule
  • Topics, themes and campaign design
  • Media selection and promotion plans
  • Measurement and feedback loops
  • SBI implements content marketing with a single focus: lead generation.
  • Our commitment to helping you “make the number” guides all content marketing programs.
  • Our content marketing programs generate leads to close sales.