Empirical Data
Quantitative data expressed in the form of sales metrics
This information is used to diagnose root causes of success and/or failure. Examples are revenue and cost per head, lead conversion rates, win/loss percentages, etc.
Evidence Based Best Practices
Validated methodologies whereby before and after data has been collected proving the effectiveness
This information is used to solve properly diagnosed sales problems. Examples are resource planning models that put reps in great territories with reasonable goals and competitive compensation plans.
This database is leveraged by the most experienced advisors in the market.
Our clients refer to us as an "experience based firm", meaning that our consultants
are from the industry and have led sales forces in their past.