7 Levels of Benchmarking

In Nov-Dec 2008 feature article for Strategize Magazine, Mike Drapeau of Sales Benchmark Index describes the different levels of benchmarking -- their definition, difficulty, and benefits they bring to an organization.
Sales Benchmarking: A New Tack in Assessing Sales Problems
Learn how applying the science of benchmarking to the art of sales can produce extraordinary results.
Learn about the benefits of web touch selling on Return on Sales with case studies of companies that have augmented their field sales with this approach.
Learn about the different levels of benchmarking and the increasing results that can be expected from moving to more advanced level.
Gain insight on how to prepare for and execute a sales benchmarking initiative to drive performance.

In Nov-Dec 2008 feature article for Strategize Magazine, Mike Drapeau of Sales Benchmark Index describes the different levels of benchmarking -- their definition, difficulty, and benefits they bring to an organization.